In a world of countless business opportunities, many people decide to go with the cheapest one that they can find. If you are serious about creating a profitable business, there are a lot of reasons that it is more difficult with smaller ticket business opportunities.
Reason 1 – When business cost very little to get started, it is easy for people to not take them seriously. There are opportunities to start a business for less than the cost of dinner and a movie. Yes, this is good because it allows more people to get started. However, it is better to have 10 people join your business who takes it seriously than 100 people that are “giving it a shot”. When someone is investing more money into starting a business, they become more invested into it. When someone invests a million dollars into opening a fast food franchise, along with committing to tens of thousands that they have to pay in royalties each year, they are going to take that business very seriously. Mainly, they treat it like a business. Most people can not go opening a million dollar fast food restaurant, but they can spend three or four thousand dollars to start a serious network marketing opportunity.
Reason 2 – Another reason that high ticket business opportunities can be more beneficial is that they typically have higher profits per sale. A business that costs $50 to start may give you products that where you make $10 or $15 per sale. A business opportunity that costs $3,000 to get started with can yield you $1,000 per sale. You may not make as many sales as you would with the $50 business opportunities products, but that one big sale makes up for 100 smaller sales.
How much is too much?
While there are network marketing businesses out there that you can start for $50, there are also ones that will cost you $50,000. That is on the extreme end of high ticket business opportunities, and obviously only very serious investors partner up with those companies. The ideal amount for a business opportunity, if you are looking for something to be taken seriously, while still being affordable for a large number of potential customers and business partners, is $3,000 to $5,000. Why? It is an amount that makes people think, so you wont have people “giving it a shot” that are going to waste your time. People are more likely to take it seriously, since it is a sizable investment. The income potential is high, seeing as how you can be making as much as $1,000 per sale.